Celebrating Innovation: Xmars secures finalist recognition for the 2023 Amazon Ads Partner Award for Technology Innovation

We are thrilled to share the exhilarating news that Xmars has earned a prominent position as a finalist in the 2023 Amazon Ads Partner Award, specifically under the Technology Innovation category. This nomination not only marks our dedication to innovation but also emphasizes our commitment to providing state-of-the-art solutions in the retail ad tech space.

Spotlight on the Technology Innovation Award

The prestigious Technology Innovation Award is extended to a partner who has successfully harnessed the potential of Amazon Ads advanced tools or ad tech products to develop a scalable technology solution that solves an advertiser need.

Steering the Future of Ad Management with Xmars

In the fast-paced world of ad management, Xmars has consistently led the charge by pioneering AI-driven solutions for Amazon. This award recognition spotlights how Xmars simplifies ad campaign management through two revolutionary features: Smart Creation and AI Autopilot.

Our Smart Creation wizard simplifies and streamlines campaign launches. It automatically determines the optimal budget, ACOS, campaign structure, keywords, and recommended bids. This ensures that campaigns not only launch effortlessly but also have a robust foundation from the get-go.

Taking the innovation a step further, our AI Co-pilot feature functions tirelessly, optimizing campaigns around the clock. It assimilates information from a variety of data sources, making hundreds of micro adjustments. Additionally, it capitalizes on the rich data available through the Amazon Marketing Stream, enabling budget adjustments on an hourly basis, hence offering unparalleled advantages in campaign optimization.

‍The Xmars Advantage

Setting up campaigns is a breeze with Xmars' Smart Creation, where a mere five clicks initiate a campaign equipped with AI-formulated structure and keyword suggestions, coupled with keyword-centric bidding strategies. Transitioning smoothly to the AI Co-pilot mode, it then harnesses data from both Amazon and unique proprietary sources, allowing for systematic hourly modifications in bidding, targeting, and budget allocation. This dual-feature setup ensures a level of optimization that is unmatched in the industry, promising not just ease of use but also an edge in achieving your advertising goals.

We hope that this achievement marks the beginning of many more accolades and milestones for Xmars, as we continue to push the boundaries of technology and innovation.