Drive superior results with
the most innovative AI

Achieve superior campaign performance with eight comprehensive AI actions.
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Maximize success

Powerful AI for precise and advanced campaign results

AI Actions

Achieve superior campaign performance with eight AI actions offering the most comprehensive optimizations.

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Leverage comprehensive data signals from AMS and AMC to drive precise campaign actions and superior results.

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Unlock optimal results with a robust suite of ML models and advanced algorithms.

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Complete transparency:

Understand every move with Xmars AI

Gain clear insights into the what and why of AI actions, keeping you fully informed on every step taken.

  • Understand every move with Xmars AI
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Ultimate control:

Configure AI for your advertising strategy

Tailor your AI personality from conservative to aggressive and select campaign objectives and parameters, to suit your needs.

  • Understand every move with Xmars AI
  • Access detailed logs of every optimization action performed by Xmars AI Co-pilot, ensuring transparency and trust.
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Personalized AI for your unique needs

Optimize ad performance with Xmars AI: detailed audits, tailored suggestions, and strategic customization just for you.

AI audit
Fine-tuning

Xmars AI conducts detailed audit on your campaigns and provides tailored suggestions for optimized ad structures, budgets, and targeting.

Fine-tune distinct actions allowing you to adapt AI to your strategic preferences, giving AI a tacit understanding of your unique needs.

AI Actions

Advanced AI optimization tools enhance every aspect of your advertising campaigns, faster than ever.

1. Budget Dayparting

Rapidly test new products.

Discover optimal bids for new targeting with low base bids and subtle bid increments, acquiring clicks efficiently while minimizing costs.

2. Bid Dayparting

Schedule bids for peak performance.

Use bid dayparting to adjust bids up and down during different time slots, maximizing performance based on time-specific data and trends.

3. Keyword Harvesting

Discover top-performing keywords and product targets.

AI automatically identifies high-converting keywords and adds them to the correct campaigns based on objectives.

4. Keyword Negation

Negate ineffective keywords automatically.

AI continuously evaluates your campaign search terms for cost inefficiencies, automatically removing underperforming keywords to optimize your ad spend.

5. Rapid Testing

Rapidly test new products.

Discover optimal bids for new targeting with low base bids and subtle bid increments, acquiring clicks efficiently while minimizing costs.

6. Budget optimization

Optimize your budget for maximum efficiency.

AI automatically adjusts and increases daily budgets based on campaign performance.

7. Bid optimization

Optimize your bids for maximum impact.

Adjust bid prices and placements to ensure your ads achieve the best possible results, leveraging real-time performance data for precision optimization.

8. Budget Dayparting

Optimize your ad structures with precision.

OptimizHarness the power of AI to deploy the ideal ad structures for new campaigns, tailor strategies to your budget, and underperformers, ensuring unmatched performance and results.e your ad structures with precision.

Ad structure flexibility
Managed group options

Structure campaigns the way you want, from single ASIN campaigns to a group of managed campaigns.

Easily create a managed group with different ad types, including Amazon Sponsored Ad and DSP campaigns.

1 Budget Dayparting
1. Budget Dayparting

Schedule budgets for peak conversion.

Control ad spend within time slots that have higher conversion rates, ensuring your budget is used when it will have the greatest impact.

2Bid Dayparting
2. Bid Dayparting

Schedule bids for peak performance.

Use bid dayparting to adjust bids up and down during different time slots, maximizing performance based on time-specific data and trends.

3 Keyword Harvesting
3. Keyword Harvesting

Discover top-performing keywords and product targets.

AI automatically identifies high-converting keywords and adds them to the correct campaigns based on objectives.

4Keyword Negation
4. Keyword Negation

Negate ineffective keywords automatically.

AI continuously evaluates your campaign search terms for cost inefficiencies, automatically removing underperforming keywords to optimize your ad spend.

5Rapid Testing
5. Rapid Testing

Rapidly test new products.

Discover optimal bids for new targeting with low base bids and subtle bid increments, acquiring clicks efficiently while minimizing costs.

6Budget Optimization
6. Budget Optimization

Optimize your budget for maximum efficiency.

AI automatically adjusts and increases daily budgets based on campaign performance.

7Bid Optimization
7. Bid Optimization

Optimize your bids for maximum impact.

Adjust bid prices and placements to ensure your ads achieve the best possible results, leveraging real-time performance data for precision optimization.

8Structure Optimization
8. Structure Optimization

Optimize your ad structures with precision.

Harness the power of AI to deploy the ideal ad structures for new campaigns, tailor strategies to your budget, and underperformers, ensuring unmatched performance and results.

Ad structure flexibility
Managed group options

Structure campaigns the way you want, from single ASIN campaigns to a group of managed campaigns.

Fine-tune distinct actions allowing you to adapt AI to your strategic preferences, giving AI a tacit understanding of your unique needs.

Download the Xmars AI engine whitepaper

Discover how Xmars AI optimizes every aspect of your advertising campaigns, maximizing return on ad spend.

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